The Croatian National Tourist Board has achieved a successful cooperation with the BBC, one of the largest and most respected media outlets in the world.
Cooperation includes a full production of three 60-second videos that will show Croatia as an attractive year-round destination, production of three accompanying articles, as well as advertising activities on all online BBC platforms from May to September on 12 key broadcasting markets.
“The cooperation of the Croatian Tourist Board and the BBC is one of the great examples of joint action and cooperation with foreign entities on the promotion of Croatian tourism. We are exceptionally proud that such a large media group, achieving the reach of 454 million households around the world, recognized the significance and potential of Croatia as a tourist destination. I’m sure that all the material taken, as well as the other prepared activities, will significantly contribute to the visibility of our country and thus to achieve even better tourist results this year ” said a director of Croatian National Tourist Board Kristjan Staničić.
The BBC’s cameraman team visited Osijek, Zadar, Split, Dubrovnik, Klis, NP Paklenica and other destinations where they recorded eno-gastronomic themes, cultural and historical heritage, active tourism offers and other interesting tourist attractions focusing as well on the filming locations of the world-famous ‘Game of Thrones’ series.